On the auspicious day of Akshay Tritiya, 30th April 2025, Nahar Silvers LLP proudly unveiled NIVAYA, a global silver lifestyle and gifting brand co-founded by Tanishq Nahar and Vaishnavi.
Rooted in Rajasthan’s heritage and inspired by modern design philosophy, NIVAYA embodies a new era of silver, where Gifting and Luxury meets culture, and tradition meets technology. The brand offers a curated selection of 925 silver jewellery, 999 fine silver artefacts, lifestyle décor, and premium gifting pieces, all crafted with precision and purpose.
Launched under the spiritual significance of Akshay Tritiya, NIVAYA represents prosperity, renewal, and timeless artistry. Each creation reflects the founders’ shared vision to make Indian silver craftsmanship globally celebrated while maintaining its authenticity and emotional connection to Indian traditions.
“NIVAYA is not just a brand; it’s a movement to revive the essence of silver in modern life, celebrating moments, rituals, and relationships through thoughtful design,” said Tanishq Nahar, Managing Partner, Nahar Silvers LLP.
“Our collaboration brings together business insight, creative direction, and cultural storytelling to redefine silver gifting for the world,” added Vaishnavi Yerte, Co-Founder of NIVAYA.
With operations in Jaipur and Masuda, and upcoming outreach in France & other countries of Europe, NIVAYA aims to blend Indian craftsmanship with global aesthetics through its soon-to-launch digital platform www.nivaya.co
As part of Nahar Silvers LLP’s expansion into global markets, the launch of NIVAYA marks a milestone for positioning the firm as a forward-thinking house of silver, shaping the future of luxury gifting and lifestyle with creativity, integrity, and heritage.
